Sony case study

A useful exercise looking at Sony and their approach to marketing and advertising.

Key Skills ICT Level 2

All the key information that you will need for the Level 2 Key Skills ICT qualification

BTEC Unit 4 Coursework 3

All the files you need for the communication unit, coursework 3

Protected: Group 3, BTEC Business, Unit 4

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Protected: Group 2, BTEC Business, Unit 4

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Protected: Group 1, BTEC Business, Unit 4

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BTEC Unit 4 – task 2 coursework 1

For the BTEC students, there is an outline of how the four companies communicate orally.
Guidance for Task 2 within Courswork 1, Unit 4

Business Aims, Ojectives and Organisation – Part I

The main objective for any business is to satisfy their customers. That is to say, businesses to succeed must provide what their customers want. There is no right or wrong, no one method to satisfy customers. Some customers

BTEC Unit 4 – Task 1 – Coursework 1

Additional files to help you with task 1, coursework 1
princess-tv.doc
outline-of-task-1.doc

Protected: BTEC Unit 8 complete

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Secrets of the male shopper

Who he is, what he’s buying, and why marketers want him
BusinessWeek Executive Editor John Byrne, and Senior Writer Nanette Byrnes talk about why marketers are finally paying attention to the half of the male population they’ve been missing….
Taken from: http://www.businessweek.com

 
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Woz on Leadership

Part two in a series of discussions with Steve Wozniak.
Woz chats to Martin about people, leadership and building the first PC.

 
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HR Owen – Customer Service

A brief handout on the customer service offered at HR Owen…..

How to Create a Successful E-Commerce Web Site

Learn how to sell online from Red Oxx, a Montana-based seller of travel adventure gear.

Design stage of building a website

Excellent guides for Business Studies

businesslink offer some excellent guides to help you….

The good, the bad and the ugly

Look around the internet and find businesses that have a website. I want you to add links to:

-the good – websites that you think ‘work’
-the bad – websites that you think ‘don’t work’
-the ugly – show the badly designed websites
Aim for about two to three for each category and post them so everybody can [...]

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